My love of all things beauty began with the strongest woman, my grandma Inez.
The fondest memories I have revolve around sitting at my grandma's vanity and watching her get ready for Sunday service. She would put her hair up into all these rollers and step by step go through her routine, teaching me along the way. Every time I "ooed" or "awed" at a product she would put it on me too, making me feel like I was the most beautiful girl in the world. Those memories are priceless to me and a huge reason why I was inspired to create Radiate.
After four long, brutal years fighting breast cancer, on August 19th my amazing grandmother went to rest. I always saw my grandma as the most beautiful woman in the world; watching her battle this awful disease has showed me that she was also the strongest, most resilient and compassionate human I have ever met. I hope to be half the woman my grandmother was one day. This company is in her honor, and in honor of all of the insanely influential women in our lives.
I have chosen Living Beyond Breast Cancer as the organization I will be donating 1% of all Radiate by Amanda proceeds to. They are an incredible organization supporting women and all those around them as they navigate the trenches of this terrible cancer that affects so many. Thank you to every single one of you for helping me honor my grandmother and support those who have been similarly impacted.